New Winnipeg-based magazine wants to share ‘beauty’ of Africa with readers, editor-in-chief says

Winnipeg Magazine Showcasing African Culture Takes the City by Storm
A vibrant splash of African culture has hit the streets of Winnipeg with the launch of Kara Magazine, a new publication dedicated to highlighting the beauty and diversity of the continent. Named after the popular Nigerian fabric ankara, Kara Magazine is not your average read. Editor-in-chief Abiodun Adetu and her team are on a mission to bring a piece of Africa to the local community and beyond.
Featuring a mix of recipes, book and film reviews, personal narratives, and fashion tips, Kara Magazine is a collaborative effort by a group of young African creatives, with contributors ranging from mid-20s to as young as five years old. While most of the talent hails from Manitoba, the magazine boasts a global reach, with voices from Africa, the United States, and across Canada gracing its pages.
“Our goal is to showcase the beauty of the continent, its people, and the vibrant African-Canadian community right here in Manitoba,” Adetu expressed in an interview with CBC. “This is a homegrown Winnipeg innovation that we aim to share with the world.”
Among the budding talents behind Kara Magazine is 14-year-old Ayotanreti Omotoso, a Nigerian newcomer to Canada who played a substantial role in designing and curating content for the debut issue. For Omotoso, the magazine serves as a platform to celebrate her cultural roots and express her individual style through Nigerian fashion.
“As a teenager, it’s not always easy to showcase my culture, especially through clothing, which is not widely seen in Canada,” Omotoso shared. “Kara Magazine allows me to present our traditional attire in a more fashionable light.”
The magazine’s impact goes beyond celebrating heritage; Adetu believes that Kara can provide valuable resources for new African immigrants navigating life in Canada. From money management tips to building connections in a new environment, Kara aims to support and empower newcomers as they adjust to their new home.
“Culture shock is a common experience for many African newcomers here,” Adetu explained. “Kara Magazine seeks to offer guidance and a sense of community to those who might be struggling to adapt.”
However, Adetu emphasizes that Kara is not just for Africans—it’s an educational tool for everyone. By sharing insights into African culture, the magazine aims to foster cross-cultural understanding and appreciation among readers of all backgrounds.
With ambitions to reach a broader audience, Adetu is working towards making Kara Magazine accessible in schools,

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